Crayola: And The top Five Names For The New Blue Crayon Are…

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Dreams Come Blue, Star Spangled Blue, Blue Moon Bliss, Reach for the Stars and Bluetiful are the top five names in the running for Crayola’s newest crayon, a vibrant blue. (Crayola / CONTRIBUTED PHOTO)

Dreams Come Blue, Star Spangled Blue, Blue Moon Bliss, Reach for the Stars and Bluetiful: These are the top five names in the running to be chosen for the newest Crayola crayon.

The Forks Township crayon giant asked fans to submit suggestions to its website for names for its newest crayon color, a vivid blue. The contest wrapped up June 2.

Starting Saturday, you can vote on which name you like the best at www.crayola.com/splash/promos/newcolor. Voters will be entered for a chance to win one of six prizes, including a trip for four to the Orlando Crayola Experience.

The final name of the crayon will be announced in early September, along with the prize winners.

The new blue crayon replaces Dandelion, a golden yellow color that was retired in late March. The blue shade is inspired by YInMn Blue, a bright blue that’s an entirely new pigment (not a new shade, tint or blend.) The name YInMn Blue (pronounced yin-min) comes from the pigment’s elemental makeup, which includes yttrium, indium, and manganese.

The pigment was discovered by accident in 2009 by chemists at Oregon State University when they were conducting electronics experiments. At one point the scientists mixed black manganese oxide with a variety of chemicals and heated them to 2,000 degrees. In one test, the samples turned a vivid shade of blue, a shade that was resistant to fading.

The new blue crayon is expected to begin appearing in Crayola products in late 2017 through early 2018.

Dandelion is available in stores while supplies last. Dandelion is the first color Crayola has retired in 14 years. Blizzard blue, magic mint, teal blue and mulberry were retired in 2003.

Crayola’s history dates back more than 100 years. The company originally was called Binney & Smith, which was incorporated in 1902, the same year the company produced the first dustless chalk. The company became best known for the way it made coloring a safe and affordable activity for children.

The company was renamed Crayola in 2007 to reflect its No. 1 brand. Crayola employs about 1,400 workers, including 1,200 in the Lehigh Valley. Those local workers each day manufacture 13 million crayons, 3 million markers, 500,000 jars of paint, 170,000 pounds of modeling compound and 22,000 Silly Putty eggs.

The vast majority of the world’s crayons — 80 to 90 percent — are churned out in the Lehigh Valley by Crayola, the company said in December.

VOTE ON THE NAME

• Starting Saturday vote for your favorite name out of the five finalists: Dreams Come Blue, Star Spangled Blue, Blue Moon Bliss, Reach for the Stars and Bluetiful.

• Vote at www.crayola.com/splash/promos/newcolor

• Crayola will announce the winner in September

 

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